Richmond Simpson to appear on next episode of CBS’s Undercover Boss
THE CEO AND PRESIDENT OF VIMARC TACKLES CREATIVE WORK TO SEE IF HIS ART DIRECTORS ARE STAYING ON TOP OF THINGS, ON “UNDERCOVER BOSS,” MONDAY, APRIL 6
Editor’s note: the date and time of this episode has changed
“Louisville, KY” — When Richmond Simpson, CEO and President of Vimarc, tackles creative work instead of business development, he’s faced with the challenge of working amongst art directors who push him to think outside the box, on UNDERCOVER BOSS, Monday, April 6 (9:00-10:00 PM, ET/PT) on the CBS Television Network. (Episode was originally scheduled to air Wednesday, March 18, 8:00-9:00 PM.)
Vimarc is a privately owned, full-service advertising agency in Louisville, KY. For more than 34 years, it has delivered extraordinary advertising, marketing, digital communications, and public relations solutions to dynamic businesses and brands in our region and across the country.
Simpson will appear on the show as a Nulu Hipster — one in which he’ll don a tossle cap, fake beard and only drink craft beer.
UNDERCOVER BOSS is a two-time Emmy Award-winning reality series that follows high-level executives as they slip anonymously into the rank-and-file of their own organizations. Each week, a different leader will sacrifice the comfort of their corner office for an undercover mission to examine the inner workings of their operation.
CHEAT TWEET: One-time-only different night/time for an original #UndercoverBoss! On Mon. Apr 6, 9/8c the @Vimarc CEO/President tackles some creative work instead of business development! #CBS https://bit.ly/3dluSpv
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Barbara Abseck / 212-975-4637 / beabseck@cbs.com
Jordan Kowalski / 212-975-6328 / jordan.kowalski@cbs.com
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Mary Kouw / 212-975-4107 / mary.kouw@cbs.com
